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The new Dove Nutrive Solutions Volume Lift line combines moisturizing substances with oxygen molecules, resulting in an ultra-light formula that gently moisturizes and visibly improves the condition of each hair. • Ultra light formula that helps to improve hair volume • Uses the Volumizing Hydra-Lift Complex technology, which helps to lift thin, close-fitting hair at the roots • Gives elasticity and natural volume * • Hair becomes soft and smooth to the touch thanks to moisturizing ingredients • A moisturizing shampoo that doesn't weigh the hair down • Suitable for everyday use Many of us will do anything to create more volume in our hair. We try different ways, such as drying the hair upside down or using thick rollers to give the desired volume to our hair. We also avoid additional hydration so as not to burden them. What if you didn't have to choose between the volume and hydration of your thin, flat hair? That's why we've created an advanced formula: Dove Nutritive Solutions Volume Lift shampoo for thin and voluminous hair, with Volumizing Hydra-Lift Complex technology to help you get naturally bouncy, root-raised hair that is smooth and properly moisturized. The light formula of the shampoo gently cleanses the hair without drying it, thanks to the oxygen particles it helps to lift the hair at the roots and give them energy. For better results, use Dove Nutritive Solutions Volume Lift for thin and voluminous hair.